Vine today announced an updated set of rules and regulations

Vine today announced an updated set of rules and regulations that is aimed at putting a stop to pornography on the video sharing service. These changes, according to Twitter, are likely to affect only about one percent of its user base. “For more than 99 percent of our users, this doesn’t really change anything. For the rest: we don’t have a problem with explicit sexual content on the Internet – we just prefer not to be the source of it,” the company said in a statement.





These new rules but a ban on acts on sex (alone or with another person), use of sex toys, provocative nudity, close-up of aroused genitals and sexual act or animation — often called Hentai. While pornographic content has been banned, Vine still allows users to post some forms of nudity as long as it is featured in a documentary, art and not sexually provocative.


First time offenders will have their account temporarily suspended until the offensive content is removed. Repeated offenders, on the other hand, will see their accounts permanently discontinued.


Since its launch last year, Vine has been struggling to contain the rise in adult content. Even if the videos were limited to sex seconds, Vine soon became known for short porn clips, sometimes posted by porn stars themselves. TechCrunch’s John Biggs too wrote about Vine’s Porn Problems days after the service’s launch. According to CNN, the timing of the pornography ban is not a coincidence, and the move may in fact be triggered by the incident which saw a pornographic video accidentally put up on the Editor’s Picks’ section and shared widely on the service.